Chapter 94 Fermentation
“Not all industries are suitable for Internetization.”
"This is a conclusion I came to after getting into the Internet marriage and love industry in depth."
"I founded a project in June this year and sold it to a well-known company in the Internet marriage and love industry in early October. I immediately joined the company until I left in November."
“I want to say everything I saw and investigated later.”
“1. False information is rampant in the industry!”
"Second, the website maliciously conceals or even deceives it!"
“Three, anxiety about manufacturing and selling mainstream brands!”
"Fourth, the wrong performance mechanism forces employees to sacrifice their customers'' interests!"
"Fifth, customer information has been seriously leaked, and it has even been frequently transferred and sold in the industry!"
Bai Xiaosheng''s top article was signed by Yu Xing, listing the five crimes in the entire industry, but not only listing them, but also attaching the cases and evidence he obtained one by one.
"In November, I met a female customer who was having **** at a company headquarters. The contract she signed was a service fee of 19,800 yuan, the service period was 4 months, and there were no less than 6 appointments."
"However, among the four people she has already met, one planned to get pregnant before marriage, one hinted that she would not have children after marriage, and the other two were extremely unreliable. The answer she got was that she did not state in advance that she would not accept the pregnancy before marriage and the child would not be pregnant before marriage."
"This is completely opposite to the high-quality resources and high success rates promised before signing the contract."
"There are still many similar cases, please see the attached document at the end of the article for details."
"If you are a potential customer, you are attracted by a wide range of successful cases, you click on the website with a desire for love and fantasy of your family, and you register an account, you will be disturbed by online information next, you will encounter sales that are famous as teachers, you will be bombarded by phone to offline one-on-one induction, and you will see opaque but expensive packages."
"You think that sitting in front of you is an exquisite beauty/a educated young man who has returned from studying abroad, but in fact, the opposite side may have already started a family. For details, please refer to the 18th case in the document."
"You are 25 years old, and you are just 52 on the other side. Please refer to the 31st case in the document for details."
"You finally regret it, but the salesperson took out the contract and crossed his legs. For details, please refer to the 8th case in the document."
"When I know that these are more than these, it''s hard for me not to wonder whether the business model of the Internet marriage and love industry can really last?"
"I think the answer is obvious, very obvious!"
"But before that messy answer came, as a member of the industry, I was willing to show you the questions."
"Perhaps, not all industries are suitable for Internetization."
"Note: All cases use pseudonyms, but many customers can come out to confront each other."
The article actually written by Song Yufeng is not too sensational, because there are very solid actual cases as annotations under the article.
The article was posted at 9 o''clock, and in just five minutes, there are already many comments below.
After nearly two months of hard work, although college students still account for a large proportion, there are also many employees in the workplace. This morning is the time to quit after arriving at the company. Some people click on the website at will to see the experience of new employees, but they can see the "five sins" at a glance.
Immediately, the post was delivered to the colleague.
College colleagues, friends pass on friends, links to forums.
Many people have never been exposed to the Internet marriage and love industry, but they all know what''s going on, and they also know how to have fun on a boring morning.
Bai Xiaosheng''s current setting is to allow tourists to browse, but the comments and download attachments require registration. However, the case details in the article are all in the document, which makes many people register with a good mood of watching the fun.
Register, download, and open it impatiently.
Good guy, a plain text TXT document actually has a size of 120KB!
If you are familiar with TXT encoding, you will know immediately that there are roughly 40,000 to 50,000 Chinese characters in this document!
Good guy!
I am too lazy to open the work documents, but I study the melon-eating documents word by word!
As of the time when Bai Xiaosheng posted the post, the number of registered users on the entire website was 26,587, and in the three hours after the release, this number increased by 4,258, almost equivalent to the work results of a week.
That is, the total number of users exceeded 30,000!
"Brother Xing, the effect is really immediate!" Song Yufeng has been restless since the post was posted. Although he was amazed at noon, he also had a worry that he didn''t know what consequences would be brewed.
The post was posted, and the effect was very good!
What are the consequences? !
"Chairman, why don''t you laugh?" Yu Xing saw Song Yufeng''s mood.
Song Yufeng forced a smile and said, "Brother Xing, I saw the content of our post on the campus website..."
Yu Xing nodded and said, "This is not surprising. We have many college student users."
The way for college students to eat melons and support is to transfer the post to the more influential campus network. It can be estimated that the workplace user groups will have similar actions.
"Why are they not moving?" Song Yufeng was worried about the target of the bombardment. Although he did not name it, there were those three mainstream brands. What''s more, it''s easy to know whoever acquired the boss''s company.
"We are just a small website, and the effect needs to be fermented." Yu Xing estimated, "At most, the public relations department will hold a small meeting, wait. This is both a sprint and a verification for us."
Sprinting is an attempt to achieve Bai Xiaosheng''s 50,000 registrations as soon as possible, and verifying whether Bai Xiaosheng''s platform is established.
Bai Xiaosheng’s positioning is to do workplace topics. Of course, negative topics are always easier for users to speak out, but this is the theory of design, and specific practices need to look at such verification.
Perhaps it was because of lunch break and there was more time to watch the fun. At 2 o''clock in the afternoon, with more comments, Bai Xiaosheng''s registered users increased by about 2,000.
At 2:30, Yu Xing received a call from his old boss in Zhenai.com in his office.
He pressed his cell phone, left the office, and walked towards a conference room with better soundproofing.
But just as the transfer was made, Wei Jialan''s angry voice had attracted the attention of the employees.
"The surname Yu! What do you want to do!?"
Yu Xing did not answer immediately, waved his hand at the employees, signaling everyone to work with peace of mind.
Song Yufeng at the workstation rolled his eyes, picked up a document, and muttered, "I have something to report."
He walked into the conference room.
Lu Haiying, who was not far away, saw the chairman''s actions and stood up and walked towards the conference room. Well, she wanted to see what the chairman wanted to report.
Other employees did not have such freedom of movement, but a heated discussion soon broke out.
"Mr. Wei, what do you say?" Yu Xing pulled open the chair in the conference room and asked lightly.
Wei Jialan asked angrily: "Whoever is surnamed Yu, what do you mean?"
"What does it mean?" Yu Xing saw Song Yufeng and Lu Haiying walking into the conference room, pressed the voiceover and clicked the recording again, "I just pointed out the problems in the industry, and didn''t name your company."
Wei Jialan laughed furiously: "Is this not named? I want to thank you even? You stole user information from our company! You are illegal!"
"I didn''t write any company, and all the names of people appearing are pseudonyms." Yu Xingzhenzhen said, "Why is the user information of your company?"
Wei Jialan was even more confident: "I can tell whether those cases belong to the company at a glance!"
Yu Xing was about to fight back, but suddenly he felt something was wrong.
Lu Haiying next to her almost couldn''t help laughing.
Wei Jialan didn''t feel any abnormality yet, and saw the other end of the phone silent, and her momentum was even more powerful: "Do you know what you are doing! You are creating trouble, and you are even causing trouble for yourself!"
Yu Xing asked sincerely: "Mr. Wei, I used a pseudonym and you identified it as a customer of my company. Don''t you think there is any problem here? This is how you treat customers? Who is the most fundamental trouble?"
Wei Jialan was stunned and reacted.
She skipped the abnormality directly and said in a tough tone: "Yu Xing, you delete the post immediately and apologize immediately, otherwise you will not be able to open this website!"
"Even if I want to delete it, I want to apologize, and some people in the company will disagree." Yu Xing said lightly, "Song Yufeng, the chairman of our company, will not let me delete it."
Song Yufeng opened his mouth without making any sound.
He thinks, Brother Xing can not mention himself at this time... Wei Jialan frowned and said, "Who is Song Yufeng? Are you still committing the crime in a gang? What do you want to do? Want a public relations fee?"
"Song Yufeng used to be a NetEase reporter, he was a tough guy." Yu Xing put out the chairman''s resume, "He just couldn''t stand NetEase doing the same business as Guiai.com, so he angrily criticized NetEase and resigned directly!"
Wei Jialan was so angry that she was confused just now. When she heard this, she remembered where she had seen this name.
She sneered: "Whether it is Song Yufeng or you Yu Xing, I advise you that it is best to stop now and not to make the scene too ugly!"
"Mr. Wei, why don''t you understand?" Yu Xing sighed, "It''s you who made the industry too ugly. If I didn''t stand up today, someone else would stand up tomorrow."
Wei Jialan saw that the other side did not give in at all, and said coldly: "You can wait for the lawyer''s letter! Wait for the prosecution!"
Yu Xing put down his cell phone and said to the chairman: "Prepare to receive the lawyer''s letter. Go back and create a special section on the website to hang the lawyer''s letter."
Song Yufeng was a little uneasy: "Wei Jialan seemed to react quite quickly."
It was worrying before there was no movement, but now it is also worrying.
Yu Xing shook his head: "I''ve done it all, my bones are hard to press in front."
Song Yufeng: “…”
Yu Xing reminded: "Don''t look back and forth, your girlfriend is still watching."
Kong Huilin from Penguin has joined Bai Xiaosheng and is currently in the stage of familiarizing herself with the business.
Song Yufeng could only nod in silence.
Yu Xing hadn''t explained a few words before the chairman''s cell phone rang.
"Unfamiliar number." Song Yufeng picked it up and looked at it, but it did not connect immediately.
Yu Xing said concisely: "Voice-external."
Song Yufeng cleared his throat, and after answering it, he called a voiceover: "Hey, hello, I am Song Yufeng."
"Hello, hello, Mr. Song, I am Chu Xiaoxia of Zhenai.com." On the other end of the phone, there was a gentle female voice, who reported to her home. "I noticed an article on your website about the online marriage and love industry. Can you delete it?"
Song Yufeng had a hard bone attack: "No."
Chu Xiaoxia said patiently: "Mr. Song, that''s right. We think there are some inaccurate parts in this article, but it does remind us that the company is currently conducting self-inspection and correction. There were also instructions at the meeting at noon today to protect the interests of users."
She said pitifully: "Mr. Song, it''s not easy for us to do work. Please be considerate and considerate of us. We really started to do work. Isn''t your post also for the good of the industry?"
Song Yufeng looked at the boss.
Yu Xing shook his head gently.
Chu Xiaoxia received no response and begged softly, "Your post can be kept. I have been assigned to negotiate with you today. Otherwise, I will report to you when the pickets in the company will be effective."
She continued, "Mr. Song, I am also a worker. You feel sorry for me. My work is progressing today. Let''s do this. I applied for a brand management fee with the company in the afternoon. You can see how we sort out our business. OK?"
Song Yufeng looked at the boss again. The cartilage was a little bit like an attack. Just as he was about to speak, he saw Yu Xing reach out and **** the phone.
Yu Xing directly pressed the phone.
Then, he looked at Song Yufeng coldly: "What do you want to say to her?"
"Uh, I didn''t want to say anything, my mind seemed to be blank." Song Yufeng said the truth, "The brand management fee is the PR fee. Zhenai.com is hard and soft, and I don''t know how much the PR fee can be paid."
Yu Xing sneered: "One hard and the other soft?"
He looked at the second-in-commander Lu Haiying and taught: "Don''t pay attention to such words, and don''t discuss them according to the rhythm of the other side. Always maintain our position. Once our tone is relaxed, we might be extorted and we dare to ask for brand management fees?"
Lu Haiying focused on her head.
Song Yufeng realized it and was sweating coldly.
"You **** yourself as a reporter before, are you alert?" Yu Xing looked at Song Yufeng dissatisfiedly and warned, "Hard bones not only protect the company, but also protect yourself."
Song Yufeng''s mouth was dry and nodded vigorously. At this time, he would have to be hard even if he was not hard!
His voice was a little dry and said, "No, there are people squatting downstairs now, right?"
Yu Xing pondered for a moment: "It shouldn''t be true, but I guess the other side must have recorded the audio. I also found a girl with a nice voice. Don''t worry, they are not penguins."
Zhenai.com is a big company compared to Bai Xiaosheng, but its energy is much worse than that of a real giant.
However, it is not certain whether they have any local relationship. It is always right to act cautiously.
"You go out." Yu Xing looked serious, "I''ll tell Xiaoying something, remember, the world is dangerous."
Song Yufeng went out silently.
He was still a little scared and walked to the window and looked down.
What is the one who squatted and smoked?
Hey, how did the person who was walking around the intersection look left and right? Oh, he looked here!
Song Yufeng licked his lips, feeling a little unsure.
He sat in his workstation, looked at his mobile phone and the website.
Obviously, this bombardment is still fermenting, which can be seen from the growing number of comments. Moreover, one of the key points is the conclusive TXT document, which brings a refreshing feeling to the melon-eating crowd.
Just as Song Yufeng was a little dazed, he suddenly heard his girlfriend Kong Huilin''s voice.
"NetEase reprinted and reported it!" Kong Huilin came over and said in surprise, "NetEase reported it! Brother Feng, did you contact me?"
Bai Xiaosheng wanted to amplify this action through the media.
As a former employee, Kong Huilin contacted Penguin''s old boss, but received no feedback.
NetEase is also her boyfriend''s old boss. Although there was some turmoil before, its report so quickly this time is quite unconventional.
Upon hearing this, Song Yufeng clicked on NetEase and saw the relevant reports in the most conspicuous position.
He was surprised and happy: "I didn''t contact you, why did NetEase report?"
Song Yufeng went to the conference room as soon as possible to inform the boss of this good news.
Yu Xing affirmed the feedback from the media: "NetEase reports are a good thing, which not only expands the influence, but also brings a layer of amulet for public opinion."
He thought for a while and slowly guessed: "Do you believe in moral reports? If it weren''t for the lack of interest, NetEase would be afraid that it would be a yellow bird to come."
Lu Haiying immediately understood this.
Song Yufeng even understood the meaning after a slight slower stroke.
NetEase has an Internet marriage and love business, but its market share is very low and it cannot shake the industry structure at all. Therefore, it has previously tried to find a new entry point for love contracts, and even integrated its businesses for this purpose.
However, that action was ruined by Song Yufeng and Yu Xing.
If the industry can change this time, will NetEase take the opportunity to grab the meat?
Lu Haiying looked at her senior brother: "Senior brother, do you think NetEase still has any thoughts about marriage and love? How will it move?"
Yu Xing repeatedly considered the NetEase business he had known before, and then thought about his own criticism of the Internet marriage and love industry. Finally, he slowly said: "If I were the person in charge of NetEase''s related business, I''m afraid it would be put into the real-name system this time."
This is his speculation, I don’t know if it can be verified.
However, no matter what, NetEase’s key reports are indeed fueling the fire, which has further expanded the impact of Bai Xiaosheng’s bombing.
(This chapter ends)