Chapter 293 Anatomy of New Art City


    evening.


    Suite at the Peninsula Hotel.


    This was a room that Zou Wenhuai had reserved for a long time and lent it to Hong Jinbao and Cheng Long to discuss matters. The two of them were still a little worried and kept touching here and there for fear of hiding some secrets.


    After searching for a while, Cheng Long felt that this behavior was a bit ridiculous and said: "Crazy line! What are we doing? No matter how powerful that guy is, can he still hide a camera in this room?"


    "That''s not necessarily the case. There are experts in the field who come and go without a trace..."


    Hong Jinbao felt ridiculous as he said this, so he gave up this mentally retarded behavior, sat on the sofa, opened a bottle of foreign wine, poured a glass, drank it all, and sighed: "How are you doing this year? What are your plans?"


    "No! If Taiwan asks me to come, I will go. There is also a film in Japan that asks me to be a guest star, so I have to go. It''s all about human nature. I don''t have a clue about my own film yet, what about you?"


    "Me too, I have no clue."


    During the Spring Festival at the beginning of the year, Jiahe failed miserably.


    Cheng Long has not yet recovered from the failure of "Master Dragon", and Hung Kam-bo has a good "Beware of Little Hands", but it cannot compete with New Arts City.


    Jiahe implements a satellite company system, and Xu Guanwen, Hong Jinbao, Yuan Heping and others have all established companies. This model supports Jiahe''s huge system, and the works they produce can all be regarded as Jiahe series.


    But even so, I have never beaten Xinyi City.


    Especially for Hung Kam-bo, he was supposed to have a "Scary" movie this year, but instead let Chen Qi go to Yuen Woo-Ping, leaving Golden Harvest to share the summer schedule with Shaw Brothers and join forces to fight against the enemy.


    The two of them were chatting and it was almost time.


    There was a knock on the door on time outside. Hong Jinbao went over to open the door. The person who came was Chen Qi, holding a gift box in his hand.


    "You''re not late, are you?"


    "You''re here just in time, please come in!"


    "A small gift is not a sign of respect!"


    Chen Qi handed the gift box to Hong Jinbao and shook hands with Cheng Long.


    Cheng Long is 28 years old this year and is at the peak of his physical fitness. He has half-length slightly curly hair, just like the look in "Master Long". His eyes have already had double eyelids cut, and his huge nose is particularly eye-catching, which is a familiar look for later generations.


    "Mr. Chen, I have admired you for a long time!"


    The two were polite to each other. Hong Jinbao opened the gift box, took out a bottle of red wine, and said, "I thought you wanted to give it to Maotai."


    "Moutai is not suitable. This is the 1981 Lafite, which is of good quality. When the grapes are picked this year and made into wine, you can also collect some. The real 82-year-old Lafite will appreciate in value."


    He said jokes that only he understood. Cheng Long thought he was really talking about red wine and smiled: "Mr. Chen is really different from the mainlanders in my impression. You are more like an American."


    "Hey, don''t say this nonsense, I will be punished when I go back."


    Hong Jinbao had already opened the wine, ordered some food casually, and chatted while drinking.


    Cheng Long had wanted to see him for a long time and was extremely curious about him. He said: "Mr. Chen has made earth-shattering speeches since he came to Hong Kong. He also wrote articles and predictions in newspapers. It seems that he has never failed. I take the liberty to ask, are you serious, eh? …”


    "Oh, this is not feudal superstition in the first place. I just came to the conclusion through various data analysis."


    Chen Qi understood what he wanted to ask. He pretended to think about it for a few seconds, then stared at him and said, "For example, you will have a son this year!"


    Um?


    Cheng Long was stunned and wanted to ask more carefully, but Chen Qi laughed loudly: "It''s just a joke, don''t take it seriously, let''s talk business!"


    Down to business, of course, it’s Xinyi City.


    "Everyone knows that New Arts City makes money, but no one analyzes why they make money, and no one does market research to find out who their audience is? Hong Kong''s film industry seems prosperous, but in fact it is too rough."


    "Why don''t you tell me, Mr. Chen?" "It''s actually very simple!"


    Chen Qi was not polite and started to give Jiang Shan advice...Jiang Shan: Huh?


    "The first is the genre. New Art City''s films can be called modern luxury comedies. Modernity lies in fashion, and luxury lies in investment. Their protagonists have escaped from the ridiculous and pitiful comedy of little people, and instead use fashion, elites, pleasure, and pop culture as elements. .


    What is your "Master Long" about? The local underworld fights in the late Qing Dynasty and the Republic of China!


    What is "Best Partner" about? Interpol bravely fights a jewel thief, there is also a guest appearance by the Mafia Godfather, all kinds of high-tech equipment are dazzling, and a lot of money is spent in big scenes. How can you compare with others? Tudututu is dead! "


    "you!"


    Cheng Long clenched his fists, but was unable to refute. This is what this guy hates the most.


    "The second is the status of female characters. In your movies, women are just embellishments, and the audience will forget about it after watching it. But will the audience forget Sylvia Chang in "The Best Partner"? No, because she is the real heroine. .


    New Art City''s works are full of plots of romance, jealousy, and flirting. There must be interaction between men and women, and the audience likes to see it.


    The third is the audience.


    Nowadays, the audience is getting younger. Teenagers between 15 and 25 years old are the main consumers. You don’t care about the market changes and cling to your comfort zone. You deserve it!


    Finally, there is the story structure.


    A 90-minute movie of theirs will be divided into 9 parts. The first part must be eye-catching, the fourth part must set up a big climax, the seventh part must arrange another climax, and the ninth part must have the biggest climax. as an ending.


    At the same time, elements such as action, jokes, love, and stunts must be properly configured and carefully distributed into each book to ensure that every scene has a gimmick and maintains density and rhythm. This is already a Hollywood standard. Can you do it? "


    “…”


    Hong Jinbao and Cheng Long were silent. They didn''t know before and they failed in a daze. Now they know that they are really not good at anything.


    "In my opinion, if you want to break the situation, you must first increase your investment and make blockbusters, and stop being petty and petty. You must have a big cast, a big scene, and spend a lot of money!


    For example, why don''t you two cooperate? "


    Um?


    The two of them were stunned.


    They only worked together when they first debuted, and they both played part-time roles as martial artists. Later, they developed separately. Even though they had a good relationship, they never thought about it.


    Because they are both big stars and can handle the box office by themselves, there is no need.


    "In these extraordinary times, New Art City has beaten you to a pulp. Why do you still care about your face? Of course we have to join forces. You both appear in a movie at the same time. Do you know how much influence it will have?"


    It’s a natural gimmick, but you don’t use it? I don’t understand what you are thinking! "


    Chen Qi educated him with an unreserved, all-for-you attitude, saying: "In addition to the two of you, find a few second-tier stars to form a team of protagonists. They must have distinct personalities and everyone has their own personality." independent characteristics.


    Find a beautiful heroine, interact more, create jokes, and not be afraid of saltiness. The more salty the audience will like it.


    Interspersed with a main line, you can seize treasures, solve crimes, catch thieves, take risks, whatever you want, the key is to have a sense of modernity, stop filming the late Qing Dynasty and the Republic of China, half of them are buried! "


    He didn''t give the script directly, but talked about it theoretically.


    These two definitely get it.


    Despite their martial arts backgrounds, they are actually rare all-round talents in the Hong Kong film industry. They can produce, direct, screenplay, action design, speed driving, editing, etc., they can do everything...


    There are many movies like this model, such as "The Five Lucky Stars", "Food Truck", "Summer Lucky Stars", "Wealth Train", etc., all of which are directed by Hong Jinbao and have high box office.


    He doesn''t mind doing favors. Anyway, the Five Lucky Stars will come out next year. He told them, at least a little earlier...


    The two people looked at each other and were both a little moved.


    Cheng Long thought for a while and asked again: "Mr. Chen, you have said so much, how can you kill Xinyi City??"


    (End of chapter)